Marketing Tips Blog

How to Create Social Media Images That Connect With Your Audience

LPC Admin - Tuesday, May 12, 2015

Are you sharing visual content on social media? Do your images stand out? Creating and curating clever visual content can engage your audience on a personal level. The more consumers relate to you and your company, the more likely they will invest in your social media presence and your brand. [Source: SocialMediaExaminer.comMore

3 Social Media Marketing Tools with Special Powers

LPC Admin - Friday, January 02, 2015

Don’t judge a book by its cover…and don’t judge a social media marketing tool by its most popular feature. Digging a little deeper into some of my favorite platforms has often revealed valuable features not evident at first glance.

For most of us there isn’t time to test and compare the hundreds of tools that are available to marketers. That’s why I’m going to talk about three awesome social media marketing tools that you’ve heard of; but you may not know about their hidden superpowers that can help elevate your business. [Source: SociallyStacked.comMore

Being Unique on Social Media

Mark Anderson - Tuesday, December 30, 2014

What makes us unique is not our professional successes, social media itself or other trivia. Professional success on social media is a result of our humanity and willingness to recognize what is important and that's nobility. Not only humanity and nobility directed towards our family, but also towards foreigners: "little" great people on social media, with all its weaknesses. I'm an imperfect person with a bunch of weaknesses. [Source: - Milos DjukisMore

Pinterest for Business

Mark Anderson - Thursday, December 04, 2014

Looking to increase your overall reach and influence online? You might want to take another look at Pinterest. This post from Social Media Examiner gives us three unique ways to grow on Pinterest. Trust us, you're going to want to listen. More

Facebook, Marketing, and Higher ROI

LPC Admin - Tuesday, November 11, 2014

Need we say more? This post from you'll learn about what remarking is and how to use it to increase your ROI on Facebook. Sound good, right? We thought so too. Enjoy!

The Importance of Using Twitter Lists

Mark Anderson - Tuesday, November 04, 2014

Make your Twitter experience easier, more efficient and more organized with Twitter lists. Have we sold you yet? Here's a video from Constant Contact explaining everything:


Five Tips to Boost Your Next Social Media Campaign

LPC Admin - Thursday, September 11, 2014

Love it or hate it, there's no denying that Social Media is around to stay. So why not make the best of it. Social Media can play a key role in elevating your brand or business to a whole new level. Here's a great post from Social Media Examiner on five tips and tools to use to get the most out of your next social media campaign. Let's dive right in, shall we?

Please STOP Linking Your Social Media Sites

- Friday, May 23, 2014

I realize that in social media there are few set rules. Everyone has their own perceptions of what is right and what is wrong. So when it comes to linking your Facebook and Twitter accounts, or your Instagram and Facebook accounts, some people say “Yes!” while others scream “No!”. If the title didn’t give it away, I’m one of the latter category. While I don’t propose this post to be a rant, per se, here are my thoughts…[Source:]

FOMO No More on Social Networks

- Wednesday, March 26, 2014

Has your fear of social media FOMO made you set up an account on more social media networks than you can possible manage? Take a deep breath! You don’t need to be on every social platform out there. You’re better off limiting yourself to two or three — the ones where your customers are — especially if you’re a small business owner who’s trying to manage it all yourself. This infographic — from Leverage New Age Media — breaks down the pros and cons of six major networks and gives some insights into the demographics of each of them. [Source: Shortstack]

Effective Content & the Power of Persuasion

- Friday, March 14, 2014

We've all heard the mantra most social media marketeers take to heart, "Content is King", and it makes sense. Content is what you're putting out into the digital world that is picked up by existing and potential customers and followers. Content is what people are reading, watching, sharing and liking; without it there wouldn't be anything to tweet about. 

In this blog post from Social Media Today, a new perspective is given to the "King" of the digital realm, content. After reading this, you'll be pausing before hitting any submit buttons to ask yourself this: is this going to change anyone's mind? More